ELC is the UK's leading toy retailer for children aged 0-6. As one of the leading brands on the high street ELC offers a huge selection of quality, fun and great value toys and fantastic offers on the award-winning ELC website.

ELC online shop has a fantastic range of products - here's just a sample: Baby Annabell - Barney - Blossom Farm - Cool Kids - Disney Princess - Fimbles - Fisher Price - Flexi Trax - Happy Land - Jolly Phonics - Leapfrog - Lego - Mamas & Papas - Mega Bloks - My Little Farm - My Little Home - Neurosmith - Noddy - Penny Racers - Pudding Club - Showstoppers - Soft Stuff - Star Party - TP - Thomas & Friends - Tigger - Tweenies - VTech - Varta Batteries - Winnie The Pooh - Wooden World ... and lots more!

Much more than simply just another toy store, ELC UK toys are focused on safety, fun and education. Working with leaders in child learning and pyschology, ELC produce some of the most fun and creative toys that you can buy. When you shop online at ELC you're shopping with the most respected brand in its field, and the No.1. store of its kind in the UK.

Look at just a few of the great things you'll find in the Books & Learning section at ELC: LeapPad systems - Leapster - LeapFrog - PowerTouch - Learning Games - Counting, Spelling, Writing and Telling the Time - Magnetics - Childrens Books - Parenting books - Equipment for Spies and Explorers - Jolly Phonics - Vtech … amongst much else. You'll also find lots more to explore, with everything from animal puppets and construction kits to Winnie the Pooh, Magic Roundabout, Barney the dinosaur and others.

ELC Online also has a great selection of toys from "Thomas & Friends." There are accessories galore for your Thomas & Friends collection and there's even a lovely carry case for them to keep their favourite Thomas & Friends engines safe and sound. Shopping online at ELC is lots of fun - and you're sure to want to go back again and again!

Exciting features at ELC website mean shopping has never been so easy, quick and fun. You can shop in the comfort of your own home, and at any time of the day (or night). You can have your order delivered to your home, your workplace, or to another address if it's a gift for someone else.

Of course, ELC also have more than 200 stores throughout the UK, including 3 fantastic new out-of-town playstores which allow children to ‘playtest' ELC toys throughout themed playzones.

ELC also run concessions in Debenhams stores, sell selected toys at over 380 Sainsbury's supermarkets nationwide, and at over 200 Boots stores. And because ELC is known and respected throughout the world, ELC have over 50 international stores in 13 countries worldwide, with more opening all the time.

Make Your Own Mini Dollies, at The Early Learning Center
A magical gift for the little lady in your life. Make her dreams come true with these pretty mini fairy dollies that she can create all by herself.<br><br>There are six mini dolls included and a house for them to play in, so she can either make them all herself or invite only the most special of her friends over to share the fun.<br><br>Bright, colourful and bursting with creativity, Fairyland will keep your little princess beautifully occupied for days on end.<br><br>Once completed fairy dolls measure 7cm in height and mini tree house measures 25cm high.

V-Tech Dora Laptop, at ELC.co.uk
Designed to engage pre-schoolers in a play along learning adventure with everyone’s favourite explorer! Features 10 activities that teach letter names, the alphabet, words, spelling, simple sums and basic Spanish. 2 separate LCD screens give extra interaction and on-screen guidance throughout the games. The mouse has 4 directional cursor keys and a chunky enter button for little hands to develop basic computer skills. Interactive 3D Dora character dances along to give positive encouragement.

Stacking Faces, at The Early Learning Centre
Bathtime Stacking Faces features 4 different coloured faces that stack together.

Build Your Own Fire Engine Kit, at ELC.co.uk
Build your own easy to assemble fire engine, with a battery-operated screwdriverthat fits underneath the vehicle to make it move.

Soft Stuff Bakery Set, at Early Learning Centre
For making and decorating pretend cookies, cakes and pastries. Includes four colours of Soft Stuff, rolling pin, candle and bell mould, cake decoration mould, cup cake mould, icing-style extruder and more. Plus fabric gingerbread man bag for easy storage.

Quad Bike Pink, at Early Learning Centre
Turn the handle to powerthis stylish motorised quad.

Soft Stuff Bright Tubs, at The Early Learning Centre
4 tubs of bright Soft Stuff with integral cutters and moulds.

Alphabet Liftout Wooden Puzzle, at The Early Learning Centre
Wooden puzzle with 26 chunky letter pieces designed to help teach your child the alphabet.

Remote Control Solar System Mobile, at The Early Learning Center
Nowhere is more exciting for children than outer space, and now they can explore it in their own bedroom with this motorised, ceiling-mounted mobile. <br><br>Nine planets obit an illuminated sun, while an audio CD takes your child on a fascinating tour through the solar system. They’ll learn the origins of the sun and planets, and about what makes Earth so special. With atmospheric music and the planets circling overhead, the wonders of space are brought spectacularly to life.<br><br>Movement is controlled by a remote control handset which also features a built-in light pointer and comet maker to project a comet swooshing around the sun. There couldn’t be a more thrilling way for your child to discover their place in space.<br><br>Mobile approximately 107cm in diameter.

What Is The Time? Pink Clock, at The Early Learning Centre
Working wooden clock with 'to' and 'past' marked on the face. Requires 1 x AAbattery (not included).

My First Shop, at The Early Learning Centre
Fantastic compact cash register set designed specially for young shopkeepers. Press the chunky keys to light up the numbers on the screen, push down the fruit on the scales, roll the conveyor belt and open and close the till.

LeapPad Ratatouille Game, at The Early Learning Centre
Anyone can cook - and you can help Remy prove it! Discover French words, nutrition, table manners and essential preschool skills as you help Remy and Linguini become two of the best chefs in Paris!

Water Splash & Slide, at The Early Learning Centre
Attach your garden hose using the strap, and create a fantastic water slide in your garden. L495 x W86cm.

Human Torso, at Early Learning Centre
Introduce your child to the most amazing machine in the world: the human body. This anatomically accurate torso comes with 8 dissectible, unbreakable parts, allowing your child to truly grasp the basics of human biology.<br><br>All the major organs and muscles are represented, while an illustrated booklet sets out the functions of each body part in an absorbing and accessible way. <br><br>Your child will love seeing what’s going on inside in all its gory detail – and be enthralled by how weird and wonderful the human body really is.<br><br>27cm high

Bug Stacking Tower, at The Early Learning Centre
Full of crinkles, textures and shapes for your baby to explore. Stack the textures pieces onto the wooden pole. Made from forest friendly wood.

Bug Play Cube, at Early Learning Centre
Packed with features for your baby to touch, feel and explore.With removable toys to pull out, beads to feel, elastic to tug and mirror to peer into, plus much more.

Buggy Bingo, at Early Learning Centre
Fun bingo game that also helps with learning numbers.

First Picture Nursery Rhymes, at Early Learning Centre
Board book with cute model pictures, plus a CD of the rhymes.

Wooden Spoon People, at The Early Learning Centre
Enough fabrics, buttons, felt and crazy hair to make 4 fabulous wooden spoon people.

WWF Adopt A Wild Tiger, at The Early Learning Center
Give a gift that truly makes a difference. This 12-month adoption pack helps to protect the future of real wild tigers, making it the perfect present for an animal loving child. <br><br>The proud adoptive parent will receive quarterly updates on their tiger, one of just 350 left in Nepal. A tiger facts booklet and green tips leaflet will help develop an awareness of the environment and encourage respect for the natural world. <br><br>The pack also includes an adoption certificate, animal screensavers to download, greetings card and more.<br><br>Not forgetting an adorably soft tiger to cuddle – all the more loveable because of who he represents.<br><br>Soft toy approximately 28cm.

School Recorder, at The Early Learning Center
Black school recorder with black case.

TP Kingswood Green Skyride, at Early Learning Centre
The skyride is a fun two seater ride which can be used by one or two children. Attaches to the Double Swing Arm when the Kingswood Low Tower is at full height.

Kangaroo With Baby, at The Early Learning Centre
A KANGAROO WITH BABY TO ADD TO YOUR ANIMAL KINGDOM COLLECTION

Planet Protectors - Doc Tox Slime Cave, at The Early Learning Centre
Doc Tox's lair has a pump for pushing out GLOBS, a rotatable GLOBS shooter at the top and a skull cave beneath to capture Planet Protectors. Available from October. Doc Tox and Ace figures available separately.

4 Safety Cones, at The Early Learning Center
4 orange plastic cones. Perfect for marking out a football pitch.

My First Liftout Puzzle, at The Early Learning Center
Wooden puzzle featuring everyday objects and animals. Puzzle pieces are easy to slot into the shapes for young children beginning to develop manual dexterity.

Seaside Mirror Set, at Early Learning Center
This is a lovely bath set for active water babiesIncludes crab mirror, comb and pourer.

My Travel Colouring Book, at Early Learning Centre
The rollers on each side enable your child to scroll through colouring pictures easily and choose which one to do for themselves. Comes with printed roll of 15 pictures and six crayons.

Chunky Wooden Car Set, at The Early Learning Centre
Three sturdy cars to hold, race and chase. With easy-to-hold finger holes and free rolling wheels.

Play And Learn Robot, at Early Learning Centre
Press the button to hear robot sounds and see lights flash. With parts that click as you move them, and beads to push around.

At the ELC Online Store you'll find all manner of toys, games, discounts and best-ever prices. From the incredible ELC range of Baby & Toddler toys to Thomas & Friends, LeapPad systems, Leapster, LeapFrog … and toys from A - Z. Below is just a tiny selection of what you'll find at ELC, UK:

ELC Home Page Tri SkatesSuper Scribbler - Pink3 Little PigsKeepsake Box KitTimes Tables Card GamesVery Hungry CaterpillarLeappad Learning System - BlueThomas &Amp; Friends Echo TunnelBead BonanzaTp Straight Slide ExtensionV. Smile Thomas The Tank Engine GameTable - BlueActivity DonkeyGiant Retro Space HopperWood Lower Magnetic TilesBerchet Plastic SuperslideEmergency Police MopedFisher Price Poponz Building SystemTeaching Watch GirlCreation StationPirate 5 Pack AssortmentMonster TruckBlossom Farm Go Glow Light1, 2 Tie My ShoeCinderella AquadrawPaint PaletteStep By Step MusicSizzlin' Kitchen With &Pound;30 Of Free AccessoriesForest Friendly Wooden PensBlossom Farm Chester Chick