Why we like Early Learning Centre, UK:

• Early Learning Centre UK has possibly the largest range of quality, brand-name toys and games for your nursery or small children
• Early Learning Centre prices are always excellent, and Early Learning Centre customer services are always happy to help!
• Early Learning Centre has years of experience in its field - the Early Learning Centre online shopping experience is testament to that.
• The Early Learning Centre Website is just so easy to navigate, and to purchase goods - it really is a pleasure to shop online at Early Learning Centre!

Seriously, if you're looking for quality toys and games in the UK - that are both affordable, fun, and educational - then shop online at Early Learning Centre, it's a no-brainer!

Early Learning Centre is the UK's leading toy retailer for children aged 0-6. As one of the leading brands on the high street Early Learning Centre offers a huge selection of quality, fun and great value toys and fantastic offers on the award-winning Early Learning Centre website.

Early Learning Centre online shop has a fantastic range of products - here's just a sample: Baby Annabell - Barney - Blossom Farm - Cool Kids - Disney Princess - Fimbles - Fisher Price - Flexi Trax - Happy Land - Jolly Phonics - Leapfrog - Lego - Mamas & Papas - Mega Bloks - My Little Farm - My Little Home - Neurosmith - Noddy - Penny Racers - Pudding Club - Showstoppers - Soft Stuff - Star Party - TP - Thomas & Friends - Tigger - Tweenies - VTech - Varta Batteries - Winnie The Pooh - Wooden World ... and lots more!

All Early Learning Centre toys are rigorously tested to ensure that they comply with the most recent child health and safety guidelines. This means that every one of Early Learning Centre toys are the top quality you'd expect from ELC. The Royal Society for the Prevention of Accidents (RoSPA), also work with Early Learning Centre in the development of ELC toys, so you can be sure that what you buy for your child is nothing short of the very best quality.

Throughout Early Learning Centre website you'll discover a number of awards Early Learning Centre toys have recently won, voted for by Right Start and Mother and Baby magazine, and Early Learning Centre's commitment to providing safe, affordable, fun and educational toys is clear. Discover the Early Learning Centre difference for yourself, at Early Learning Centre website - you won't be disappointed.

Bosch Combi Set, at The Early Learning Centre
Battery-powered Bosch jigsaw and real working Bosch torch. Requires 2 x AA batteries.

Blossom Farm Lavender Lamb, at The Early Learning Centre
Soft fleece plush, press her tummy to hear her baa.

Ready Mix Paint Orange, at Early Learning Centre
Brightly coloured paint that is always ready to use. Easy squeeze bottle with non spill caps.

Baby IQ Colours DVD, at ELC
From The London Symphony Orchestra, these DVDs and CDs use music and images to stimulate and inspire your baby. When you watch Baby IQ together, you can help your child think, respond and enjoy.

Woodland Swing Slide Combination, at Early Learning Center
Classic wooden swing and slide, with steps and platform to reach the slide. The wood is carefully selected high- grade Scandinavian Redwood. It is treated to ensure a long life, and is child safe. Home assembly required.

Dolls House Bedroom, at The Early Learning Center
This beautiful bedroom includes a wardrobe, double bed with quilt and pillows,bedside tables with lamps, mirror and carpet.

Leapster Noddy Software, at The Early Learning Centre
Help Noddy and his friends outwit goblins and put the colour back into Toy Town! Fly into action and complete challenges that help teach letters, numbers, sorting, listening skills and more. Includes multiple skill levels and tailored tutorials.

White Paper Roll, at ELC
White paper roll

Special Little Boys Birthday CD, at ELC
A special collection of songs brought together for a special little boy on his birthday. You can also write a special greeting inside the booklet making this CD a fantastic card and present combined!<br><br><b>Track Listing</b><br><br><ul><li>Happy Birthday To You</li><li>Jack In The Box</li><li>I am the Music Man</li><li>The Wheels On The Bus </li><li>I Am A Pirate Bold</li><li>Never Smile at a Crocodile</li><li>Michael Finnegan</li><li>We Love Football</li><li>The Grand Old Duke Of York</li><li>Incy Wincy Spider</li><li>Yankee Doodle</li><li>Aiken Drum</li><li>Cars & Trains</li><li>Old Macdonald</li><li>London Bridge Is Falling Down</li><li>One Man Went To Mow</li><li>I'm A Fire Fighter</li><li>Farmer Brown</li><li>Bob The Builder</li><li>Happy Birthday To You</li></ul>

Little Roadster, at Early Learning Centre
I am driving in my car! Turn the wheel to 'steer' the car on screen. With blinking indicators, sounds and tunes.

Deadly Dinosaurs, at Early Learning Centre
Never again will science be dull with this Deadly Dinosaurs kit. A series of gloriously gruesome experiments will find your child digging through dino droppings and fashioning fossilised teeth and claws.<br><br>Their guide is plucky palaeontologist Doug Deeper whose horrible humour will have your child laughing as they learn. His infectious enthusiasm is enough to bring out the detective in anyone, and soon your child will be examining evidence and drawing conclusions like a pro. <br><br>The kit contains all the tools of the trade, including a safe but effective chisel and hammer, plus plaster of Pairs and rubber moulds for making fabulous fake fossils. <br><br>The illustrated lab notebook is also packed with fascinating facts – did you know the Tyrannosaurus Rex suffered from bad breath?<br><br><ul><li>Tooth fossil approximately 13cm x 2.5 cm</li><li>Claw fossil approximately 5cm x 1.5 cm</li><li>Dinosaur ‘poo’ approximately 13cm x 4cm x 4cm</li></ul>

That'S Not My Puppy Book, at Early Learning Center
This delightful board book is aimed at very young children. The colourful pictures, with their patches of different textures, are designed to devlop sensory and language awareness. Babies and toddlers will love turning the pages and touching the feely bits.

Lotty Ladybird Rock And Ride, at ELC.co.uk
Brightly coloured with s special base which converts easily from rocker to ride along. She has crinkles, rattles and squeakers in her feet and her soft integral seat provides added support for the younger rider. Press her antennae for fun phrases and melodies. Solid wood frame and handgrips for added safety.Requires 2 AA batteriesSuitable from 9months approx

Goldmining Kit, at The Early Learning Center
Dig and excavate natural pyrite nuggets, nicknamed "fool's gold". Study them with a magnifying glass, mount them on the certificate of authenticity or store them inside the treasure pouch provided. It's a fun geological excavation kit! Includes detailed instructions with fun facts.<br><br>Contains 6 Pyrite nuggets of varying size.

Rockstar Guitar - Blue, at ELC.co.uk
With buttons on the fret board that can make tunes and drum sounds. Includes sunglasses with a hands-free microphone, and lights that flash in time to voice and guitar sounds.

Fantasy Figures Set 10 Pieces, at ELC.co.uk
Bumper pack of detailed fantasy figures, including fairies, witches, queens,kings and dashing princes. The perfect accompaniment to the Fantasy Palace,available separately.

Blossom Farm Dillon's Cot Light Show, at Early Learning Centre
Relaxing music, soft lights and entrancing ceiling projections to help your baby drift off to sleep. Easy to attach to the cot, and comes with a remote control unit, so you can activate whichever element you like, without disturbing your baby, or getting out of bed.

Digital Metal Detector, at Early Learning Centre
Treasure seekers will love this fantastic metal detector. Dad lost his keys again? No problems. A large search coil provides excellent coverage and depth and the shaft is adjustable for standing sweeps or hand held searches in tight spaces. The rotating, backlit digital LCD shows detecting status and battery power and sensitivity can be adjusted for fine searches. It is sensitive enough to detect all metals. The owner’s manual has all operating instructions and helpful treasure hunting tips. Happy hunting! <br><br>Length 80cm approx fully extended

Space Quest Green Alien, at Early Learning Centre
Detailed and fully articulated characters with accessories.

Carnival Fairy Slippers 3-4 years, at ELC
Adorable slipper set for girls aged 3-4 years.

TP Kingswood Green Pirate Boat, at The Early Learning Centre
Add fairground fun in your garden by attaching the pirate boat to your Kingswood play system. Boat has rope attachments to the Kingswood Double Swing arm, which must be bought in addition to the Low tower base unit in order to use the pirate boat. Accommodates up to 2 children, who can pull on the ropes to make the boat swing higher. Maximum weight: 40kg for a single user or 80kg for 2 users.

Policeman's Outfit, at The Early Learning Center
Padded police body jacket with two-piece play radio and baseball cap. Perfect for officers on the beat or special operations.Two-piece Outfit

Charlie & Lola Talking Dolls, at The Early Learning Center
Play for hours with these speaking, cuddly, posable brother and sister toys. Charlie says 'I have this little sister Lola, and she is small and very funny' and Lola says 'I am not small, I am big'. Backpack available separately.

Pastel Toaster Set, at The Early Learning Centre
Toaster with lever to lower andbutton to release, two slices of bread to toast, plus butter, plate and knife.

V-Tech Grow Go Ride-On, at The Early Learning Centre
Starts and a driver panel for floor play with realistic features and flashing lights. Driver panel then attaches to ride on. flip the ride on wheels the other way up for a fun rocker. Introduces first words and expand vocabulary with introduction of age-appropriate words. Variety of manipulative features. Easy assembled and comes apart for storage.

Spell & Learn, at The Early Learning Centre
Bright picture cards to help children with their spelling by matching words to the pictures.

Snowflake Fairy 3-4 Years, at The Early Learning Centre
White (with a hint of pink) dress with wings,

V.Smile Cars Game, at ELC.co.uk
Mc Queen is stranded in town on his way to the big race. When the town is damaged by a gang of tractors, he wants you to help his new friends put the town back together. Help McQueen re-build the town while learning lots of new skills like math, shapes and logic along the way!<br><br>This game is compatible with the VSmile Pocket and VSmile TV Learning Systems, available separately.

Dinner Set, at The Early Learning Centre
Prepare for a fantastic banquet with this elaborate dinner set. Contains 43 pieces.

Blossom Farm Buttercup Cow, at The Early Learning Centre
Soft fleece plush, press her tummy to hear mooing sounds.

Exciting features at Early Learning Centre website mean shopping has never been so easy, quick and fun. You can shop in the comfort of your own home, and at any time of the day (or night). You can have your order delivered to your home, your workplace, or to another address if it's a gift for someone else.

Of course, Early Learning Centre also have more than 200 stores throughout the UK, including 3 fantastic new out-of-town playstores which allow children to ‘playtest' Early Learning Centre toys throughout themed playzones.

Early Learning Centre also run concessions in Debenhams stores, sell selected toys at over 380 Sainsbury's supermarkets nationwide, and at over 200 Boots stores. And because ELC is known and respected throughout the world, Early Learning Centre have over 50 international stores in 13 countries worldwide, with more opening all the time.