ELC.co.uk is the UK's leading toy retailer for children aged 0-6. As one of the leading brands on the high street ELC.co.uk offers a huge selection of quality, fun and great value toys and fantastic offers on the award-winning ELC.co.uk website.

ELC.co.uk online shop has a fantastic range of products - here's just a sample: Baby Annabell - Barney - Blossom Farm - Cool Kids - Disney Princess - Fimbles - Fisher Price - Flexi Trax - Happy Land - Jolly Phonics - Leapfrog - Lego - Mamas & Papas - Mega Bloks - My Little Farm - My Little Home - Neurosmith - Noddy - Penny Racers - Pudding Club - Showstoppers - Soft Stuff - Star Party - TP - Thomas & Friends - Tigger - Tweenies - VTech - Varta Batteries - Winnie The Pooh - Wooden World ... and lots more!

Why we like ELC.co.uk, UK:

• ELC.co.uk UK has possibly the largest range of quality, brand-name toys and games for your nursery or small children
• ELC.co.uk prices are always excellent, and ELC.co.uk customer services are always happy to help!
• ELC.co.uk has years of experience in its field - the ELC.co.uk online shopping experience is testament to that.
• The ELC.co.uk Website is just so easy to navigate, and to purchase goods - it really is a pleasure to shop online at ELC.co.uk!

Seriously, if you're looking for quality toys and games in the UK - that are both affordable, fun, and educational - then shop online at ELC.co.uk, it's a no-brainer!

Buying direct from ELC.co.uk Toy Store website saves you money. With the ELC.co.uk bulk-buying power ELC.co.uk cuts amazing deals with manufacturers and suppliers and passes on big, big savings to their customers. ELC.co.uk customers know they won't find such good deals and good service at such low prices anywhere else!

Not all online toy stores are the same - click along to ELC.co.uk and experience the difference. Angelina Ballerina, Balamory, Barney, Dora the Explorer, Magic Roundabout, Postman Pat, Thomas & Friends, Winnie the Pooh and more - all available, right now, at ELC.co.uk Online.

30cm Baby Boy-White Doll, at ELC
A 30cm soft-bodied baby doll. Sit him up and he will open his eyes, lay him down and he will go to sleep.

Dolphin Adventure, at ELC.co.uk
Set the diver and his trusty dolphin pal out on underwater adventures.

Blossom Farm Light Up Cot Pal, at Early Learning Centre
Soft and friendly two-in-one puppy hangs on the side of the cot. His nose glows when his ear is pressed. Unfold the puppy's body and he becomes a soft cushioned playmat for even the youngest baby to enjoy some floor time. Requires 3 x C batteries.

Fairy Mirror Chest, at The Early Learning Center
Your child can paint this little wooden chest with the colourful paints provided and decorate it with flowers and sequins. Then put together a cute little pipe-cleaner fairy to add a touch of magic.<br><br>It’s a wonderful confidence boost to produce something so beautiful, and a perfect place for your child to store tiny treasures. <br><br>Mirror wooden chest is12 cm high x 9 cm deep x 13 cm wide

TP Explorer Jungle Run Toddler Kit, at Early Learning Centre
Let the little ones loose on the Jungle Run! The reinforced material Toddler Kit makes our galvanised steel Jungle Run more accessible for younger children. (Shown here with Jungle Run, available separately cat. no 101776, £50)

TP Kingswood Green Deluxe Swing Seat, at ELC
Deluxe plastic swing seat uses rope attachments to the Double Swing arm. The swing can only be used when the Kingswood Low Tower is at full height.

Poppy Rag Doll, at ELC
Soft-bodied rag doll for children to snuggle up to.

V-Tech Kidizoom, at ELC.co.uk
Take pictures, make videos and play games on this sleek, easy to use and ultra tough digital camera! Capture images using the viewfinder and flash, preview on the 1.8” colour LCD screen then use the creative workshop to edit photos! Link up to the TV or computer to view and edit photos or watch videos. In-built games can be played on-the-move or via a TV. Interchangeable faceplates included for personalisation. 16 MB memory can be expanded with SD card (sold separately). Includes carry strap, CD-Rom and cables to link to PC and TV.

Fairy Girl Tri Skates, at ELC
Skate all day with these fantastic fairy girl skates. 3 wheels to help balance, and adjustable size for all different feet! Safety helmet available separately.

Soft Stuff Alien Adventures, at ELC
Includes alien extruders, rollers, cutters and Soft Stuff, all in a rocket shaped jar.

Cowboy Outfit, at The Early Learning Centre
Howdy! Head to the wild west with this great costume featuring leather-look chaps, waistcoat and neck tie. Fits all little cowboys up to 116cm. Hat available separately, cat no. 103733

Thomas & Friends - Rosie, at The Early Learning Center
Rosie is a feisty engine.She loves copying Thomas.

Winnie the Pooh Puzzle, at The Early Learning Center
Follow the clues and press the sound buttons.

My First LeapPad Bob The Builder Software, at The Early Learning Centre
Help Bob the Builder and his team as they work together to build a porcupine tunnel! Learning preschool reading skills is tons of fun when you sing songs and create silly rhymes with this popular team of builders.

Bubble Jar, at Early Learning Centre
Jar full of bubble mixture and loads of different wands for bubble experiments, or to share with friends for a big bubble blowout.

Jolly Phonics Frieze, at Early Learning Centre
Learn all the sounds from the Jolly Phonics learning system with this brightly coloured Frieze which has 7 panels. Can be displayed as a continuous Frieze or a poster.

Magnetic Playcentre, at Early Learning Centre
Portable playcentre with magnetic letters, numbers, chalks, eraser and drawingpaper. It has a drawing and magnetic desk top with storage space. Ideal forspelling practice and lots more.

Retro Kitchen, at Early Learning Centre
A beautiful wooden retro kitchen in a cool blue. With an oven, two hob rings, dishwasher, sink with chrome mixer spout and two taps. The roomy fridge and freezer has plenty of space to store playfood. Now your child can make play meals in serious style. Accessories available separately.<br><br>Kitchen H68.5 x W81 x D31.5cm<br>Fridge H82 x W37 x D32cm

Roary Remote Control Car, at ELC.co.uk
Remote control Roary with steering wheel to send him forwards, backwards, left or right. With sounds and phrases. Requires 2 x AAA batteries, not included.

Chunky Keys, at ELC.co.uk
Chunky Keys with three soft melodies to captivate your baby, great for shaking and chewing.

Mega Bloks 80 Piece Block Bag, at Early Learning Centre
Perfect for young builders for developing construction learning skills. This bag includes 80 Maxi Blocks in a variety of colours and sizes perfect for small hands. Includes 10 activity cards and convenient reusable storage bag.

Calf, at Early Learning Center
CalfA wonderful addition to the farm

Letters To Santa, at ELC
Let Santa know all those special gifts you would like for Christmas. Includes 3 letters, envelopes, address labels and stickers.

Fridge Racer, at ELC.co.uk
These perfect miniature replicas of your favourite cars will provide hours of fun. Available in 12 designs these cars are great to collect! Lucky dip, one car per order.

Science Museum Crystal Mining, at Early Learning Centre
Let your child discover the wonder of geology as they dig away at the rock to uncover eight natural crystals with this amazing Crystal Mining kit.<br><br>The beauty and form of the crystals they uncover from the rock will captivate them, so it’s a fantastic way of learning about minerals and crystals in a totally engaging way.<br><br>Once all the crystals have been excavated, your expert Geologist can announce to the world their important discoveries and then create an impressive display to show them off.<br><br>Approximate size of crystals range from 15mm – 20mm

This Little Piggy Book, at ELC
Five adorable piggy faces top each finger of velour glove puppet that features a small board book attached to the palm. making the entire puppet self-contained and perfect for reading aloud.

Baby Millie Doll Black, at ELC.co.uk
She laughs, cries, sucks her bottle and sleeps just like a real baby. Millie comes with a bottle, pillow and comforter. Height 46cm.<br><br>Unfortunately the free cradle offer advertised in the catalogue has been discontinued due to lack of stock availability

Little Luke Doll, at Early Learning Center
Luke is a 46cm soft bodied baby doll. Sit Luke up and he will open his eyes, lie him down and he will go to sleep. Removable, machine washable clothes. Other outfits available separately.

Push 'n' Go Car, at ELC
Chunky car to send speeding across the room. Push the roof to set it off, and see the engine move up and down.

Pirate Outfit, at Early Learning Centre
Shorts, waistcoat, scarf andpatch. Instantly turns a child into a treasure-burying sea-faring pirate.

For over 30 years, ELC.co.uk has been creating great toys - toys that help develop vital skills, toys that help kids get off to the best possible start, and toys that are tremendous fun! ELC.co.uk's passion for learning through play and commitment to quality make ELC.co.uk toys as relevant to today's children as those of 30 years ago.

ELC.co.uk is much more than just another toy store, and at the ELC.co.uk website you quickly discover what makes ELC.co.uk different from the rest. A true commitment to retailing only the very best toys and games, with a focus on learning through play, makes ELC.co.uk stand out from all the rest. Whatever you decide to buy from ELC.co.uk - you certainly won't be disappointed!