For over 30 years, Early Learning Centre has been creating great toys - toys that help develop vital skills, toys that help kids get off to the best possible start, and toys that are tremendous fun! Early Learning Centre's passion for learning through play and commitment to quality make Early Learning Centre toys as relevant to today's children as those of 30 years ago.

Early Learning Centre is much more than just another toy store, and at the Early Learning Centre website you quickly discover what makes Early Learning Centre different from the rest. A true commitment to retailing only the very best toys and games, with a focus on learning through play, makes Early Learning Centre stand out from all the rest. Whatever you decide to buy from Early Learning Centre - you certainly won't be disappointed!

Early Learning Centre is the UK's leading toy retailer for children aged 0-6. As one of the leading brands on the high street Early Learning Centre offers a huge selection of quality, fun and great value toys and fantastic offers on the award-winning Early Learning Centre website.

Early Learning Centre online shop has a fantastic range of products - here's just a sample: Baby Annabell - Barney - Blossom Farm - Cool Kids - Disney Princess - Fimbles - Fisher Price - Flexi Trax - Happy Land - Jolly Phonics - Leapfrog - Lego - Mamas & Papas - Mega Bloks - My Little Farm - My Little Home - Neurosmith - Noddy - Penny Racers - Pudding Club - Showstoppers - Soft Stuff - Star Party - TP - Thomas & Friends - Tigger - Tweenies - VTech - Varta Batteries - Winnie The Pooh - Wooden World ... and lots more!

Early Learning Centre UK is the leading toy store in the UK, and now you can enjoy the Early Learning Centre shopping experience online too, at Early Learning Centre Online. Discover a vast array of fun toys for babies and young children, with affordable prices throughout, and deliveries made right to your door - shipping on some orders is also free!

Here are just some the the sections you'll discover at Early Learning Centre UK website: Sport & Activity, Baby & Toddler, Let's Pretend, Action & Adventure, Making Music, Puzzles & Games, Learning & Books, Art & Creativity, Character Toys and lots more. It's no wonder that more and more people are choosing Early Learning Centre to buy toys and games. See for yourself what Early Learning Centre has to offer, at Early Learning Centre website.

Triceratops, at ELC.co.uk
10" Plastic Triceratops

Recreation Mats - 4, at ELC
4 interlocking foam playmats for indoor or outdoor use. Each mat is 62 x 62 cm.

Flash Cards, at Early Learning Centre
70 Flash Cards can help your child get a head start with reading, as well as being fun to play with.The words used in this pack are a large selection of those most used in everyday speech.

Bedroom Bookcase - Pink, at Early Learning Centre
Sturdy wooden bookcasewith three good-sized shelves for books, toys or whatever you like. With two fabric storage drawers that fit neatly underneathand a hanging hook on each side. H104 x W70 x D31cm. Easy self assembly.

Old Macdonald Board Book, at ELC.co.uk
Farm animals faces top each finger, and board book on the palm. Suitable from birth.

Jingle Bells, at Early Learning Centre
Jingle all the way with this easy-grip rattle.

Kids Love To Play CD, at ELC.co.uk
Kids love to play and this collection of twenty favourites will keep themhappy for hour after hour.

Bead Party - Extreme, at Early Learning Centre
Well we think 10 000 beads is rather a lot but we wouldn’t call it extreme. Just enough actually to keep busy fingers tied up creating fabulous jewellery. Sparkly necklaces, funky bracelets, excellent earrings and groovy rings. All you need in this one great craft kit. Just add one talented designer and a bunch of friends and you will indeed have an extreme bead party on your hands. Extremely good fun, that is.

Flash Cards, at The Early Learning Center
70 Flash Cards can help your child get a head start with reading, as well as being fun to play with.The words used in this pack are a large selection of those most used in everyday speech.

Fairy Wonderland, at Early Learning Center
Magical fairy wonderland with four different areas for fairies to flutter around. The enchanted pond contains lily pads, toadstools and a rainbow arch leading onto the fairy house, with trees and swings for fairies to play on. The fairy garden and magical woodland contain beautiful butterflies and flowers.<br><br>Figures availableseparately.

Street Mouse - TVR model, at Early Learning Centre
Put the whiz into computer whiz kid. A <b>realistic</b> licensed replica of TVR’s acclaimed supercar that is actually a fully functioning 800 dpi optical mouse. With left and right click buttons and a scroll wheel, its cool chrome styling and sculpted body are perfect for negotiating the twists and turns of the web. <br><br>The Tuscan has alloy style wheels, tinted windows and working blue LED headlights and plugs into your computer via a PS2 or USB port. No mouse mat needed.

Jolly Phonics Picture Cards, at Early Learning Centre
Jolly Phonics Picture Sound Cards.

Bead Party - Extreme, at ELC.co.uk
Well we think 10 000 beads is rather a lot but we wouldn’t call it extreme. Just enough actually to keep busy fingers tied up creating fabulous jewellery. Sparkly necklaces, funky bracelets, excellent earrings and groovy rings. All you need in this one great craft kit. Just add one talented designer and a bunch of friends and you will indeed have an extreme bead party on your hands. Extremely good fun, that is.

People stencil set, at The Early Learning Centre
Includes three skin colour crayons and six pencils.

Charlie Cook's Favourite Book, at ELC
There's a new adventure on every pageof this brilliant rhyming book.

Glass Painting, at The Early Learning Centre
Create designer stationery with this introduction to glass painting. Simply colour in the printed designs with the translucent paints for a stained glass effect.

Blossom Farm Pogo Puppy Blanket, at ELC.co.uk
Soft and comforting blanket for your baby to hold. With crinkly ears and knots to touch and feel. Plus a fabric strap so you can secure it to the buggy or car seat.Machine washable.

Playfood Groceries, at ELC
An assortment of 18 miniature playfood groceries.

That's Not My Pony Book, at ELC.co.uk
The enduring appeal of Rachel Wells's illustrations and the opportunity to touch a variety of textures make these books baby and pre-school classics. <br><br>Very young children will enjoy the bright and colourful illustrations while the different texture patches help develop sensory awareness.

Dolphin Adventure, at Early Learning Center
Set the diver and his trusty dolphin pal out on underwater adventures.

Dino Valley, at ELC.co.uk
Four fantastic dinosaurhabitats in one, to inspire roaring prehistoric adventures. Chase dinosaurs around the waterfall, through the fern forest, up and down the rocky ledges and into the red-hot volcano ...

Bosch Screwdriver, at The Early Learning Centre
Battery-operated cordless drill/screwdriver with realistic noise and light effect.Requires 3 x AA batteries.

Teaching Watch Boy, at The Early Learning Centre
Learn to tell the time with this funky watch.

Fairy Toadstool Play Tent, at ELC.co.uk
Gorgeous toadstool play tent with printed flowers, beetles and ladybirds. Perfect for little fairies and elves to flit in and out of.

LeapFrog ClickStart Thomas the Tank Engine Game, at Early Learning Centre
Navigate the big blue with Nemo, Squirt and more fish friends from the Disney/Pixar splash hit! Three underwater adventures deepen your child’s command of keyboarding while teaching skills for school.<br><br> Teaches:<ul><li>Letters</li><li>Phonics skills</li><li>Word building</li><li>Shapes</li><li>Ocean facts</li><li>QWERTY key placement</li><li>Screen navigation</li></ul>

Thomas & Friends Rocky, at The Early Learning Center
Rocky is a very strong crane, but is also a gentle giant. He can do all the big jobs that Harvey can't like lift derailed engines back onto the tracks.

TP Explorer Climbing Frame, at The Early Learning Center
Turn your garden into an Adventure Playground and get your little monkeys climbing. The brilliant TP EXPLORER climbing frame grows from toddler height to full height at no extra cost - just by adding leg extensions. The climbing frame is the base unit of the TP Explorer - add extensions to get even more play value. <br><br>Climbing frame at toddler height is 140cm high x 175cm wide. At full height, the frame is 200cm high and 210cm wide.

Cotton Reels, at Early Learning Centre
24 coloured reels to sort, stack and thread. Includes lace.

Blue Cosmic Light Scooter, at ELC
3 wheel scooter with light up multi coloured flashing deck. Easily folds away, with adjustable height handlebars.Takes 4x AA batteries

My First Art Desk - Blue, at Early Learning Center
This curved table and stool turns any space into a children's art studio. With four paint pots, ten crayons, two fabric pouches, paper roll with magnetic ruler to hold down paper, and recess for pens and pencils.H50 x W80 x D60cm, Stool H27cm.

Why we like Early Learning Centre, UK:

• Early Learning Centre UK has possibly the largest range of quality, brand-name toys and games for your nursery or small children
• Early Learning Centre prices are always excellent, and Early Learning Centre customer services are always happy to help!
• Early Learning Centre has years of experience in its field - the Early Learning Centre online shopping experience is testament to that.
• The Early Learning Centre Website is just so easy to navigate, and to purchase goods - it really is a pleasure to shop online at Early Learning Centre!

Seriously, if you're looking for quality toys and games in the UK - that are both affordable, fun, and educational - then shop online at Early Learning Centre, it's a no-brainer!