All The Early Learning Center toys are rigorously tested to ensure that they comply with the most recent child health and safety guidelines. This means that every one of The Early Learning Center toys are the top quality you'd expect from ELC. The Royal Society for the Prevention of Accidents (RoSPA), also work with The Early Learning Center in the development of ELC toys, so you can be sure that what you buy for your child is nothing short of the very best quality.

Throughout The Early Learning Center website you'll discover a number of awards The Early Learning Center toys have recently won, voted for by Right Start and Mother and Baby magazine, and The Early Learning Center's commitment to providing safe, affordable, fun and educational toys is clear. Discover the The Early Learning Center difference for yourself, at The Early Learning Center website - you won't be disappointed.

The Early Learning Center develop toys with care to bring out the very best creativity and inspiration in children. When The Early Learning Center design toys ELC work closely with experts, child psychologists and children themselves. Together The Early Learning Center make sure that all ELC toys are top quality, safe - and above all, lots of fun.

In addition to shopping in store, The Early Learning Center Direct offers you the convenience and choice of home shopping, from the The Early Learning Center website. To ensure your safe-shopping experience at The Early Learning Center, you can also rest assured that The Early Learning Center use the very latest technology to ensure that all your personal and credit card details remain completely confidential.

Besides having just about the best selection of toys and games, The Early Learning Center will deliver direct to your door, regardless of the number of items in your order. And, if your order is over a certain amount - shipping is absolutely free!

Much more than simply just another toy store, The Early Learning Center UK toys are focused on safety, fun and education. Working with leaders in child learning and pyschology, The Early Learning Center produce some of the most fun and creative toys that you can buy. When you shop online at The Early Learning Center you're shopping with the most respected brand in its field, and the No.1. store of its kind in the UK.

Look at just a few of the great things you'll find in the Books & Learning section at The Early Learning Center: LeapPad systems - Leapster - LeapFrog - PowerTouch - Learning Games - Counting, Spelling, Writing and Telling the Time - Magnetics - Childrens Books - Parenting books - Equipment for Spies and Explorers - Jolly Phonics - Vtech … amongst much else. You'll also find lots more to explore, with everything from animal puppets and construction kits to Winnie the Pooh, Magic Roundabout, Barney the dinosaur and others.

The Early Learning Center Online also has a great selection of toys from "Thomas & Friends." There are accessories galore for your Thomas & Friends collection and there's even a lovely carry case for them to keep their favourite Thomas & Friends engines safe and sound. Shopping online at The Early Learning Center is lots of fun - and you're sure to want to go back again and again!

Seaside Chime Ball, at ELC
Chime ball surrounded by six segments with different colours, patterns andtextures to attract your baby's attention. With ribbons, tags and tie top forhanging it up.

Monkey Puzzle Book, at The Early Learning Centre
I've lost my mum! Hush Little Monkey, don't you cry, I'll help you find her, said Butterfly. But somehow Butterfly keeps getting it wrong. Will Monkey ever find his mum?

Leapster Learning Game System - Green, at Early Learning Center
The Leapster Learning System is a touch-sensitive screen handheld system that gives you hours of fun while developing key skills. PLAY educational games, READ electronic story books, CREATE works of art, WATCH interactive videos. Comes with interactive cartridge. Requires 4 x AA batteries (not included).

Baby Active My 1st Trampoline, at Early Learning Center
Padded trampoline for safe bouncing, with chunky rail to grasp for balance. For indoor or outdoor use.Easy self-assembly.H59 x W70 x D70cm.

My First LeapPad Bob The Builder Software, at Early Learning Centre
Help Bob the Builder and his team as they work together to build a porcupine tunnel! Learning preschool reading skills is tons of fun when you sing songs and create silly rhymes with this popular team of builders.

Blue CD Box, at ELC
Super-stylish CD carry case for up to 12 CDs.

Carnival Fairy Slippers 3-4 years, at Early Learning Centre
Adorable slipper set for girls aged 3-4 years.

Number Snap, at Early Learning Centre
A snap game for two or more players; good for counting and speedy number recognition.

Cup Cake Doll's High Chair, at Early Learning Center
A stylish white highchair with trays so your doll can enjoy eating or playing in comfort.

Maisy Mermaid Theme Ring, at ELC
Splash around in these inflatable rings with padded backs. Choose from a pirate's boat or mermaid's shell.

Woodland Fairies, at Early Learning Centre
Three fairies with their own flower, and a baby fairy on a floral bower for dreamy garden days.

Friction Movement Train, at The Early Learning Centre
Push the brightly coloured train across your floor and let him go to watch him chugg away!

Pretty Polly's Pirate Ship, at ELC.co.uk
Explore far away lands and search for treasure on board this magnificent Pirate Ship. You can swing the telescope from side to side to keep a look out, the cabin windows open out as does the deck below. You can also connect the rowing boat magnetically to the ship to keep safe from the other pirates!!

Spotty Ironing Board, at ELC.co.uk
Sturdy metal frameand padded board. Adjustable to three heights. Maximum height 54cm.

Fiction Meteor, at Early Learning Centre
This racer's remote control uses a luminous beam. Keep the car in the beam and press the buttons to navigate the car indoors or out, day or night. The beam has a 2.6 m range.The beam has been enhanced to help show how it works.

Artist Paper - White, at The Early Learning Centre
Paper for all your artistic needs.

HappyLand Rose Cottage, at Early Learning Center
This two-storey country cottage opens up to show the home of the Barley family.Includes four figures, furniture, car and pet dog. Height 30cm.

Dolphin Adventure, at ELC
Set the diver and his trusty dolphin pal out on underwater adventures.

Acorn Rocking Horse, at ELC
Beautiful rocking horse with round wooden nose, on a traditional bow rocker.<br><br>Soft padded saddle and adjustable stirrups for childs comfort and safety.<br><br>Wooden hand grips for security.<br><br>Features a designer Mamas & Papas metal plaque.Seat height 48cm

Pirates Seafaring Set, at ELC.co.uk
Bring your adventures to life with this pirate set and other characters in our range.

Make Your Own Zipplette Kit, at Early Learning Centre
Girls discovering the fun of fashion will relish the opportunity to decorate their own stylish Ziplette. Easy to clip on to a belt loop or backpack, it’s perfect for carrying pocket money, mobile phones, iPods and other essentials.<br><br>The kit includes a smart, black Ziplette, ready to be adorned with sparkling sequins and beautiful beads. There’s no tricky sewing required. Sequins can be stuck straight on, while nimble little fingers will delight in creating colourful beaded charms to hang from the pouch’s ready-made loops.<br><br> All instructions and equipment is provided, including six inspirational charm designs to try – although your child will soon be letting their imagination run wild. They’ll certainly love having a unique fashion accessory made by their very own hand.

D Battery 2 Pack, at ELC
D battery 2 pack

Bosch Combi Set, at ELC
Battery-powered Bosch jigsaw and real working Bosch torch. Requires 2 x AA batteries.

3 Little Pigs, at The Early Learning Center
Huff, puff, and act out your own versionof the three little pigs, with these four magnetic puppets, four magnetic poles, and storycards.

Natural Artist Stamps, Cards & Envelopes, at Early Learning Center
Everything a young artist needs to create colourful cards and thank you notes.Kit includes cards and envelopes made from recycled paper, ink pads andforest-friendly, wooden stamps of three woodland characters.

Header & Wand, at ELC
Headdress and wand to go with the Snow Fairy outfit.

Wooden Bell Sticks, at The Early Learning Centre
Multi-coloured wooden sticks with jingly bells to shake.

Geomag Glow Rods and Panels - 80 piece set, at The Early Learning Centre
There’s something irresistible about magnets. Young minds and fingers will be drawn to this construction kit, using magnetic rods, steel spheres and panels that combine ingeniously to create extraordinary 2-D and 3-D structures. The discoveries needn’t stop at bedtime, as after lights-out their creations will glow spectacularly in the dark.<br><br>Contains 80 colourful pieces and a helpful instruction booklet to start you off. After that it’s up to you! Geomags encourage manual dexterity, creative and logical reasoning and instil a fundamental knowledge of physics, geometry, engineering and architecture. Did we forget to mention it’s fun too? It’s fun too!<br><br>

Paint Your Own Pet Bowl, at Early Learning Centre
Complete kits to inspire young painters. Each comes with ceramic item, paints and brushes, so your child can make something colourfully creative and truly unique.

Micro Scooter - Blue, at The Early Learning Centre
Lightweight micro scooter suitable for children from 3 years

At the The Early Learning Center Online Store you'll find all manner of toys, games, discounts and best-ever prices. From the incredible The Early Learning Center range of Baby & Toddler toys to Thomas & Friends, LeapPad systems, Leapster, LeapFrog … and toys from A - Z. Below is just a tiny selection of what you'll find at The Early Learning Center, UK:

The Early Learning Center Home Page Can You Find Me BookSparkling DragonfliesFisher Price Amazing Animals CowWooden Play Table And ChairsFairy Card SetTin Spinning TopSchool RecorderFarmer &Amp; Wife SetVanity MirrorBaby Scribbler - PinkAquadraw DeluxeLeapfrog Alphabet PalRed Small Uv SuitMessy Mat - BugsPicture PairsMake Up/Nail Set In Heart TinWobble Toddle RideBubblewishShopping GameFlower Pop Up TunnelGreen Science Dynamo TorchForest Friendly Colouring PencilsSoft Stuff Racing CarReady Mix Paint WhiteMy First Leappad Ratatouille SoftwareBug BuddiesWooden Rocking HorseBaby Active My 1st ComboWwf Planet Controller PandaKnights Outfit