All Early Learning Centre toys are rigorously tested to ensure that they comply with the most recent child health and safety guidelines. This means that every one of Early Learning Centre toys are the top quality you'd expect from ELC. The Royal Society for the Prevention of Accidents (RoSPA), also work with Early Learning Centre in the development of ELC toys, so you can be sure that what you buy for your child is nothing short of the very best quality.

Throughout Early Learning Centre website you'll discover a number of awards Early Learning Centre toys have recently won, voted for by Right Start and Mother and Baby magazine, and Early Learning Centre's commitment to providing safe, affordable, fun and educational toys is clear. Discover the Early Learning Centre difference for yourself, at Early Learning Centre website - you won't be disappointed.

At the Early Learning Centre Online Store you'll find all manner of toys, games, discounts and best-ever prices. From the incredible Early Learning Centre range of Baby & Toddler toys to Thomas & Friends, LeapPad systems, Leapster, LeapFrog … and toys from A - Z. Below is just a tiny selection of what you'll find at Early Learning Centre, UK:

Early Learning Centre Home Page Musical Activity SetFantasy PoniesStiltsGeomag Just Pink! - 42 Piece SetIn The Night Garden - Mini PlushPoppy Jack In A BoxFirefighters Water SquirterWooden Pan SetUtensil SetTincase With MinibeastsPlay And Learn RobotThe London Underground Board Game - Deluxe TinMusical Times Table TapeHeavy Working VehiclesEnergy Power Pom PomsFantasy MathsTp Kingswood Top DeckTp Canberra Trampoline Safety Surround 12ftVehicle Pop Up Combo SetKing &Amp; HorseEgg &Amp; Spoon RaceVery Hungry CaterpillarSpecial Little Boys Birthday CdSaxophoneJolly Phonics Picture CardsScience X - Force And Motion Experiments KitBlossom Farm Chirpy ChickKitchen Accessory Set - Free With Sizzlin' KitchenRoad &Amp; Rail SetPicture Word Cards

Buying direct from Early Learning Centre Toy Store website saves you money. With the Early Learning Centre bulk-buying power Early Learning Centre cuts amazing deals with manufacturers and suppliers and passes on big, big savings to their customers. Early Learning Centre customers know they won't find such good deals and good service at such low prices anywhere else!

Not all online toy stores are the same - click along to Early Learning Centre and experience the difference. Angelina Ballerina, Balamory, Barney, Dora the Explorer, Magic Roundabout, Postman Pat, Thomas & Friends, Winnie the Pooh and more - all available, right now, at Early Learning Centre Online.

Fairy Craft kit, at The Early Learning Centre
Make fantastic fairy jewellery boxes, photo frames and decorative door hangers. All comes in a handy storage case.

Remote Control Police Car, at Early Learning Centre
Fun, battery-powered cars with wireless control. Requires 4 x AA and 2 x button cell batteries.

Pink C Bt 4 Pack, at ELC
Pink batteries.

Butterfly Hair Accessory Tin, at ELC.co.uk
Cute pink metal tin with lots of sparkly hair clips and butterfly necklace inside.

Wood Magnetic Number Tiles, at Early Learning Center
Lots of woodenmagnetic number tiles.

Automoblox - Blue S9 Sedan, at ELC
Cool, tactile and fascinating for little fingers, this car comes ready-to-go, and can also be pulled apart into its 20 wooden and plastic components. <br><br>While your child discovers how to dismantle and rebuild their automoblox, they’re exploring how shapes work, and boosting their fine motor skills. <br><br>Even more importantly, the car goes like a dream when pushed across the floor, and the sturdy wood can easily withstand collisions with skirtings or any daydreaming grown-up’s ankles. <br><br>All automoblox cars are compatible, and their pieces can be combined.<br><br>Car approximately 20 cm long

Springwood Farm Croquet Set, at The Early Learning Centre
The whole family can enjoy this farmyard version of a classic game. Set includes 6 colourful wooden targets with animal designs, 2 balls and 2 mallets.

Make Your Own Christmas Cards, at Early Learning Centre
Includes 3 red cards, 3 green cards, 3 white cards and 9 envelopes.

Natural Artist Chunkie Chalks, at Early Learning Centre
Easy-grip chunkie chalks for little hands. Recycled-cardboard tub contains 20chalks in varied colours.

Police Accessory Set, at The Early Learning Center
Pretend to be in the police with this accessory set that comes in its own handy storage case. Includes torch, handcuffs, police badge, belt, whistle, report pad and walkie talkie.

Puzzle Trax Race Circuit, at Early Learning Centre
17 piece puzzle with 2 wind up racers. Made from forest friendly paper.

Soft Stuff People & Vehicle Cutters, at The Early Learning Centre
12 different shaped cutters, modelling tools and Soft Stuff all in a handy storage jar.

My Travel Art Desk, at Early Learning Centre
Everything you need for contented car journeys. This clever case attaches to the back of the seat in front. It opens up to make a little desk perfect for your child to draw, colour or write at. Comes complete with a paper pad, felt-tip pens, crayons and pencil case.

Mini Loader, at Early Learning Center
A great value plastic mini Loader for indoor, outdoor, or sand play fun.

Thomas & Friends Rocky, at Early Learning Centre
Rocky is a very strong crane, but is also a gentle giant. He can do all the big jobs that Harvey can't like lift derailed engines back onto the tracks.

Magnetic Sentence Tiles, at Early Learning Centre
132 magnetic word tiles and 18 blanks for making sentences and stories. Includes games leaflet and word list.

TP Explorer Palace Play Den, at Early Learning Centre
Made to fit the Explorer Frame, with two roll-up doors and mesh windows. Easy to put on and easy to take off.

Fairy Sparkle Set, at ELC.co.uk
Sparkly art set for fairies and princesses. Contains glitter, glitter glue, confetti and stickers

Travel Scribbler, at ELC.co.uk
With thick 'n' thin pen, 2 pattern stamps and magic wiper.

Blue Personal Stero, at The Early Learning Center
This sturdy personal stereo is for cassettes. It has chunky buttons, an autostop and volume limiter. Great for music or stories on the go.<br><br>Requires 2 x AA batteries.

Planet Protectors® Adventure Set, at Early Learning Centre
Everything a young ecohero needs to create fantastic adventures. With the four core Planet Protector team members and their specialised vehicles. Plus the all-important Space Ship HQ with Nuts the Monkey. The Space Ship has great lights and sounds too. A perfect present for a child who loves adventure.

LeapFrog ClickStart™ Dora the Explorer Game, at The Early Learning Center
School skills are a click away!Let’s go exploring with Dora and Boots. Three learning adventures will help your child master early school skills.<br><br><ul><li>Teaches:<li>Matching</li><li>Letters</li><li>Shapes</li><li>Problem solving</li><li>Spanish vocabulary</li><li>Colours</li></ul>

Electronic Activity Cube, at ELC
Ideal as a first birthday present, the shapes are lovely and soft and squidgy to hold and there's a little telephone on the top, plus a clock which opens the door when it hits 12. The cube contains chunky shapes and numbers to sort and post through, a telephone to answer and buttons to press. Also a maze with lots of beads to twist all over. With an easy to grip handles, the cube is easy to carry about.

The Beano Comic Maker Kit, at Early Learning Centre
Let your little menace get creative with this complete Beano comic maker kit. <br><br>All the essentials are here, including ready-printed backgrounds, sticker sheets of characters and speech balloons, and a selection of pens and pencils. Your child just needs to add imagination to fashion their very own comic book.<br><br>With all the Beano’s famous characters represented in a variety of action poses, your child is given a helping hand towards building their own stories. <br><br>There are also speech bubbles to write, and backgrounds to colour in, so this kit will put all their artistic skills to the test. Now they’ll be begging to read you a bedtime story.<br><br>Comic approximately 22cm x 31cm

Thomas & Friends - Toby's Windmill, at Early Learning Center
Push Toby's lever to rotate blades. Trains can pass through the windmill. Load flour with the windmill's barrel loader! Comes with cargo car and magnetic cargo.

Cup Cake Little Lucy Doll, at The Early Learning Center
Soft bodied doll complete with eyes that open and shut and a dummy. Removable, machine washable clothes. Other outfits available separately.

Wooden Hammer Bench, at ELC
Classic wooden bench with 3 coloured pegs for toddlers to hammer.

Lunar Jim Moon Explorer Rover, at The Early Learning Centre
This 25cm-tall Rover wags his tail and ears, flashes his eyes and rotates hishead 90 degrees in each direction. Press the button on his leg to hear phrasesfrom Lunar Jim.

Musical Keys, at Early Learning Centre
Children love playing with keys, and so they'll adore these key-shaped, music-playing teethers.

Soft Stuff Wooden Rolling Pin, at ELC
A beautiful wooden rolling pin for using with Soft Stuff.

Early Learning Centre is the UK's leading toy retailer for children aged 0-6. As one of the leading brands on the high street Early Learning Centre offers a huge selection of quality, fun and great value toys and fantastic offers on the award-winning Early Learning Centre website.

Early Learning Centre online shop has a fantastic range of products - here's just a sample: Baby Annabell - Barney - Blossom Farm - Cool Kids - Disney Princess - Fimbles - Fisher Price - Flexi Trax - Happy Land - Jolly Phonics - Leapfrog - Lego - Mamas & Papas - Mega Bloks - My Little Farm - My Little Home - Neurosmith - Noddy - Penny Racers - Pudding Club - Showstoppers - Soft Stuff - Star Party - TP - Thomas & Friends - Tigger - Tweenies - VTech - Varta Batteries - Winnie The Pooh - Wooden World ... and lots more!